Direct Marketing
Comparative Linguistics, Translation, and Literary Studies (CLTLS) is committed to maintaining the highest standards of publication ethics and transparency in all aspects of its operations, including direct marketing activities. The journal adheres to the principles and best practices established by the Committee on Publication Ethics (COPE) and recognizes the importance of ethical, responsible, and professional communication with authors, reviewers, readers, researchers, librarians, and other stakeholders.
This Direct Marketing Policy establishes the principles governing all promotional and marketing activities conducted on behalf of CLTLS to ensure that communications are accurate, transparent, relevant, and respectful of individual privacy.
1. Consent and Privacy
a. CLTLS respects the privacy of all individuals and is committed to protecting personal data in accordance with applicable data protection and privacy laws and regulations.
b. Direct marketing communications will be sent only to individuals whose contact information has been obtained through legitimate and appropriate channels, including journal registrations, manuscript submissions, conference participation, academic networks, or voluntary subscriptions.
c. Recipients of marketing communications will be provided with a clear and accessible mechanism to unsubscribe or opt out of future communications at any time.
d. Personal information collected by CLTLS will not be sold, shared, or disclosed to third parties for marketing purposes without the explicit consent of the individual concerned, except where required by law.
2. Transparency and Accuracy
a. All direct marketing communications issued by CLTLS will clearly identify the journal as the sender and provide accurate contact information.
b. Marketing materials will accurately represent the journal’s aims and scope, editorial policies, publication procedures, indexing status, publication fees (if applicable), and other relevant information.
c. CLTLS will not make misleading, exaggerated, or unverifiable claims regarding publication outcomes, indexing status, citation metrics, impact factors, acceptance rates, or editorial decisions.
d. Any announcements regarding journal achievements, partnerships, indexing, or accreditation will be based on verified and up-to-date information.
3. Targeted and Relevant Communications
a. CLTLS strives to ensure that all marketing communications are relevant to the academic interests and professional activities of recipients.
b. Marketing efforts may include calls for papers, announcements of newly published issues, special issue invitations, editorial updates, indexing information, academic events, and other scholarly opportunities relevant to the fields of comparative linguistics, translation studies, literary studies, and related disciplines.
c. Communications will be directed primarily to researchers, academics, practitioners, graduate students, institutions, and organizations with a demonstrated interest in the journal’s subject areas.
d. CLTLS will avoid sending irrelevant or unsolicited promotional materials that do not align with the recipient’s academic or professional interests.
4. Frequency and Timing
a. CLTLS will manage the frequency of marketing communications responsibly to avoid excessive, repetitive, or intrusive messaging.
b. Communications will be distributed at reasonable intervals and in a manner that respects recipients’ preferences and professional schedules.
c. The journal will not engage in aggressive solicitation practices or repeated requests that could be perceived as harassment.
5. Compliance with Ethical Standards and Regulations
a. CLTLS will comply with all applicable laws, regulations, and institutional policies governing electronic communications, direct marketing, anti-spam practices, and consumer protection.
b. All direct marketing activities will be conducted in accordance with the ethical principles promoted by COPE and other internationally recognized standards for scholarly publishing.
c. Marketing communications will not compromise editorial independence, peer-review integrity, or publication ethics.
d. Editorial decisions will remain entirely independent of any marketing activities and will be based solely on the scholarly merit of submitted manuscripts.
6. Responsible Promotion of Journal Services
a. CLTLS may promote its journal content, special issues, calls for papers, editorial initiatives, and scholarly activities through email, social media platforms, academic mailing lists, conferences, institutional partnerships, and professional networks.
b. Promotional activities will emphasize the academic quality, relevance, and contribution of the journal to the scholarly community.
c. The journal will not engage in deceptive practices, predatory solicitation, or misleading invitations intended to pressure authors into submitting manuscripts.
7. Review and Monitoring
a. The editorial team of CLTLS will periodically review and evaluate its direct marketing practices to ensure compliance with this policy and relevant legal and ethical standards.
b. Any complaints, concerns, or reports regarding direct marketing communications should be directed to the editorial office for investigation and appropriate action.
c. Corrective measures will be taken promptly if any marketing activity is found to be inconsistent with this policy or applicable regulations.
