Violating Norms: How Satire Shapes Societal Discourse
DOI:
https://doi.org/10.70036/cltls.v1i2.30Keywords:
Satire, Conversational Maxims, Social Critique, Grice's Maxims, Media DiscourseAbstract
This study explores the use of satire as a means to critique and prompt reflection on societal and political issues, focusing on the deliberate breach of Grice's conversational maxims. Employing a qualitative analysis of a satirical text, we identify the maxim of Quality as the most frequently violated, highlighting the strategic use of untruths to expose absurdities within real-world scenarios. Results suggest that these violations are instrumental in engaging the audience and fostering critical examination of prevalent issues. This research advances our understanding of satirical communication's role in effecting social change, providing valuable insights for linguists, communicators, and sociologists.
Highlights:
- Violation of Norms: Satire intentionally breaches the conversational maxim of Quality, using exaggeration to critique societal absurdities.
- Engagement and Reflection: These violations captivate readers, encouraging a deeper evaluation of social and political issues.
- Potential for Change: Insights into satirical techniques highlight the influence of media on public discourse and societal reform.
Keywords: Satire, Conversational Maxims, Social Critique, Grice's Maxims, Media Discourse
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